Tank was proud to lead the successful revival of the World Stamp Expo, reinvigorating this event for stamp enthusiasts around the globe. The project focused on modernising the Expo's brand and enhancing its appeal to both traditional collectors and new audiences, securing a finalist position at The Premier's Design Awards.

The initiative involved comprehensive market research, stakeholder engagement, and strategic branding efforts to reposition the Expo as a contemporary and dynamic event. Tank's approach included innovative marketing strategies, interactive exhibits, and a refreshed visual identity, all aimed at creating an engaging and memorable experience for attendees.

The revived World Stamp Expo set a new benchmark for philatelic events, attracting a diverse audience and fostering a renewed interest in stamp collecting. Tank's efforts ensured that the Expo continued to celebrate both the heritage and future of philately.

View the full case study here.

Read the Marketing Magazine feature here.