Winner of the Australian Marketing Institute's Effectiveness award, our work for La Trobe University repositioned this educational institution with great effect.
Spanning a four-year period and working across all areas of the organisation, this work transformed marketing, language, perceptions and above all, enrolments.
Over this period our teams engaged with students, teaching faculty and adminstration staff alike to develop an empathic understanding of what made this organisation distinctive.
Capturing the diversity amongst the student body and in parallel the possibilities through the curriculum offered was indeed at the heart of it all.
Brand style guide
Student discussion groups
We are based in Melbourne, Australia, and our work is conducted across our nation and in various cities around the world. We acknowledge and pay respect to the past, present and future Traditional Custodians and Elders of the nation we live and work in and the continuation of cultural, spiritual and educational practices of Aboriginal and Torres Strait Islander peoples.