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World Stamp Expo

One of the most significant events on the philatelic calendar — The World Stamp Expo.

Empowering communities through co-created storytelling, technology and the Internet of Things.

One of the most significant events on the philatelic calendar — The World Stamp Expo.

The second largest international stamp show ever held in the world and we had the privilege of playing a major role — helping such a prominent organisation to engage with audiences outside of stamp enthusiasts.

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The Australian Philatelic Society

The Australian Philatelic Society

“The World Stamp Expo was an unprecedented success and delivered a result that Australia Post and The Philatelic Society could be proud of, enhancing the reputation and profile of both organisations on a global scale.”

“When the kids see themselves and people they know, they get so much out of it.”

“When the kids see themselves and people they know, they get so much out of it.”

“When the kids see themselves and people they know, they get so much out of it.”

“The World Stamp Expo was an unprecedented success and delivered a result that Australia Post and The Philatelic Society could be proud of, enhancing the reputation and profile of both organisations on a global scale.”

World Stamp Expo

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Expectations far exceeded

The World Stamp Expo was an unprecedented success and delivered a result that Australia Post and the Philatelic Society could be proud of, enhancing the reputation and profile of both organisations on a global scale.

The World Stamp Expo achieved a number of key goals.

It far exceeded projections for revenue and attendance; it achieved enormous cut through and reach within a highly competitive and saturated Melbourne events market; it significantly raised, educated and improved the perception of philately – positioning it as modern, relevant and diverse; and it engaged Australia Post staff on a massive scale, instilling pride within the company and its people who participated in the event.

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“Wow! How wonderful was it to be part of this project? A true testament to the great work, values and expertise in your team.”

The Australian Philatelic Society

Client
Australia Post &
The Australian Philatelic Society

Practice Area
Meaningful Brands

Skillset
Brand strategy
Naming
Corporate identity
Copywriting
Event collateral design
Marketing collateral design
Website UI design
Brand styleguide
Art direction
Photography

Selected projects

HitnetBrand Strategy & Identity

World Stamp ExpoBrand Development

Netball Australia One NetballBrand Strategy & Identity

smartMondayBrand Strategy & Naming

Bank AustraliaBrand Strategy & Identity

Federation University AustraliaBrand Strategy & Identity

Cancer Council AustraliaBrand Experience

Parks VictoriaBrand Experience

The Department of Human ServicesBrand Strategy & Identity

Tank
© 2018

Purpose
Do meaningful work

Established
1997

Practice Areas
Meaningful brands
Innovation culture
Creative leadership

Office
Level 3, 
162 Collins Street
Melbourne
VIC 3000

+613 96963248