Design Thinking & Meaningful Brands
An introduction to Design Thinking
Design Thinking is how we explore and solve problems at Tank. It’s human-centred, iterative and brings diverse, cross-functional teams together.
We know it works because we’ve been doing it for more than 20 years.
Build your toolkit and your confidence in an intimate one day workshop where you'll connect with like-minded people in a practical, hands-on environment.
“Design thinking is a human-centred approach to innovation that draws from the designer's toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.”
— Tim Brown, CEO of IDEO
— Anyone with a problem to solve
— Creative & thought leaders
— Business owners & entrepreneurs
— Start ups
— HR personnel
— Brand managers
This workshop will give you a solid foundation that will help you speak confidently about the value of design thinking in building a meaningful brand. We'll show you how to apply a design thinking approach and prepare you to solve problems so you feel confident in implementing in your business or organisation.
What we'll cover
What design thinking is in the context of brand development
How we use design thinking in brand development — case study
Live Q&A — how you might implement design thinking in your business
G06, 87 Gladstone St.